EVALUATION

Creative critical reflection

My products use and challenge conventions 

It represents a small social group like " hipsters" and
It is aim for a small user. The digipak is aim to * who listens to psychedellic music and possibly * the digipak is designed to be abstract and *. It is not the same as other digipak where it has a * of the artist's face, It is painted instead to give it a feeling of a piece of art and a value*? which could possibly attract arty people who has a sense of style. 

How do your products engage with audience and how would they be distributed as real media products?

My products engage with it's audience effectively. I believe it has fully reached out to it's audience because the website allows the audience to be updated with the news and tour dates of the artist which gets the audiences involved. Furthermore, This also covers all the media *? such as twitter, facebook, tumblr , instagram abd youtube.

The products will be distributed as real media products by following the chain of * through 4 paths:


If the product hits it's local market? and do well we will be distributing to an agent so that it can be available around the world and increasing it's market. This is a good way of creating awareness and one of the main aims we want to achieve.
The location of the product would be in local stores
We also want to create a vinyl version and remake the version onto big hard disks to create that exclusive? and * attention.

How did you integrate technologies - software, hard ware and online in this project

The elements of my production that works together is the music video, the website and the digipak. All these 3 things synchronise well together , emphaizing of our theme and style. The music video is almost like an  art video. 

this creates a sense of branding because it * from different audiences for example  : digipak would attract customers that go to buy CD and the record label stores and the website that is created will be aiming for more of a diverse and broad variety of audience which is more different as the internet connects many different types of people together. This is an effective way of branding as it will create a greater awareness due to the mass users. 

We intergrate technologies together which allows us to bring all the parts altogether. The programmes that we use for the music video is a combination of the use of 
Furthermore, for the editing for the products that requires artistic skills we use powerpoint, photoshop, microsoft word, flipsnack and flip books which allows us to put all the ideas altogether. This is one of the most successful things because I find it quite easy and it is very practical in terms of relocation and moving the bits and pieces around. It is very fun as well and allow the products and the information to be presented creatively and beautifully which does not make it boring. The website that I am very happy with is the flip books which could be embedded onto Blogger.
For the digipak we mainly used powerpoint to place all the components altogether because I found it easier to arrange things since I am not that good at photoshop but for the color adjustment I used photoshop as it allowed me to have a wider range of colour effects I could choose from which is a very important thing as it sets a tone to the whole digipak.
Additionally, Photobooth is used to record the processes as well as Iphone to help with recording the voice of the speaker.